Avoca Web Design Nelson, NZ | Websites, SEO & Strategy

Avoca Web Design

Designers who care

We're a small web design team in Nelson NZ, building and managing websites for organisations across Aotearoa and beyond for over two decades.

Our approach is built around partnership, craft, and care that doesn't stop when the site goes live. Good websites work because every part has its place. We work closely with the teams behind the sites we build, learning your world, your audiences, and the work that drives you.

And we stick around for the long haul, keeping the site sharp, looking after the bits that need looking after, and helping you grow with it.

Meet the team

Websites built to last, care that doesn't stop

What we do

We craft websites designed to grow and last. We help with strategy, content and SEO. We host and look after the sites we build for the long haul.

Website design

Strategy-led web development, built to last

Web design

We design around your content, your audience, and the work your website needs to do. From information architecture through user experience to visual design, every decision is shaped by what the site has to achieve for your team and your visitors.

Web development

We build on Statamic for sites that handle real content and stay easy to manage, on WordPress where it fits, and on Shopify for ecommerce. Performance, accessibility and SEO are built in from the start, not bolted on later.

Launch & handover

We migrate content, preserve your search rankings, and train your team to manage the site once it's live. Launch day is the start of the relationship, not the end of the project.

Explore website design

Growth strategy

Get more from the site you already have

Content strategy & SEO

Practical advice on what to publish, how to structure it for readers and search engines, and how to make sure your content keeps earning its place over time.

Website audits

We dig into performance, accessibility, SEO and content health, then give you a clear, prioritised list of what to fix and why. Useful before a redesign, or as a standalone health check.

Annual strategic review

A yearly deep-dive paired with a strategic conversation. We look at what's working, what isn't, and what to focus on for the year ahead. Included with Peak and Summit hosting plans, or available standalone.

Explore our strategy services

Hosting and care

The work doesn't end at launch

Hosting

Fast, secure hosting on infrastructure we've chosen specifically for the sites we build. Your site loads quickly, stays up, and has daily backups in case anything ever goes wrong.

Maintenance, support & updates

Updates, monitoring, security patches, and a team you can talk to when something needs sorting. We look after the technical bits so your team doesn't have to.

Strategic partnerships

We can partner with you for a relationship that goes beyond maintenance. Regular check-ins, support retainers, analytics commentary and our Annual Strategic Review keep your site moving forward.

Get hosting and care

Case studies

We work with three kinds of organisations across Aotearoa: growing businesses, science and environment teams and arts and education organisations. Each gets the same care and craft, applied to their world.

See our work

Te Pūnaha Matatini

Complex systems research

Auckland University

For Aotearoa's home of complex systems research, we replaced a sprawling WordPress site with a Statamic rebuild. 500+ pieces of content, now woven into a connected structure their team can edit with ease.

Explore the project
Kinetrix Performance

Honeydew powered energy gels

Nelson / Te Tauihu

Kinetrix launched a world-first honeydew-powered energy gel into a crowded market. We built the informational site and ecommerce store that does both jobs at once, where educational traffic converts at twice the rate of cold search.

Explore project
Fresh FM

Amplifying the people of Te Tauihu

Nelson

Fresh FM, by the people, for the people, needed a site as vibrant as their radio station. We rebuilt it with a custom Firecrest integration pulling in 80+ shows, styled audio players, and a homepage that constructs itself from show art.

Explore project

Ceara McAuliffe Bickerton

Business Development Manager

Really positive experience! We felt like you really heard our needs & vision for the site and didn't make any assumptions about our users. Great communication throughout.

Paulette Knott

Tasman Homes

We have worked with Avoca Design for many years now. They will always be our first port of call regarding our website management and improvements. We are thrilled with our new website! The team at Avoca is always genuinely excited along with us about our business. They listen, offer ideas and have a fabulous team that supports them to get our voice and vibe across.

Kim McGettigan

Admin Officer

Avoca were fantastic to work with during the rebuild of our website and we were delighted with the result. Since the launch, however, what has impressed us even more is the ongoing support as we add further features and their creative help to iron out the inevitable glitches as we learn how to use the website ourselves. We can’t recommend them highly enough.